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CATT SMALL

Staff product designer

she/her

Headshot of Catt Small, a Black woman wearing a patterned purple and blue shirt standing against a light pink background.

25-MINUTE TALK

Staff designer: grow, influence, and lead as an individual contributor

At some point in your career, you'll likely have to choose between senior individual contributor (IC) and design management roles.

But what if you don't want to manage others? What if you’d rather continue as an expert contributor? In this talk, we’ll take a deep dive into staff/principal designer roles—a combination of team leadership and in-the-pixels design work—all without any direct people management.

Learn how you can advocate for, grow into, and succeed in such IC leadership roles.

MORE About thIS speaker

Catt is a product design leader who has worked with companies of all sizes, including Asana, Etsy, and SoundCloud. She also makes video games and draws art.

You can view her work at cattsmall.com.

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